Calmcup - Premium Herbal Teas
A wellness-focused platform for handcrafted Ayurvedic herbal and floral teas.
Core Web Vitals
Green on key commerce pages
Bounce rate reduction
Significant drop on landing pages
Organic traffic
SEO-optimized blog and recipes driving growth
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Date
Dec 22, 2025
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Client Name
Cofarm
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Services
UI/UX Design
E-commerce Integration
Email Marketing Integration
SEO Strategy
Social Media Integration
Responsive Web Design
Performance Optimization
Cloudflare Security & WAF
End-to-End Testing
Automated Deployment
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Timeline
2024 – 2025
About
Managed by Cofarm and based in Karnataka, Calmcup bridges traditional Ayurvedic wisdom with modern lifestyle needs. The platform features a direct-to-consumer shop, educational wellness blogs, and unique tea-based culinary recipes.
Client
Challenge
The project required balancing a minimalist, "calm" aesthetic with the robust functional requirements of a retail site, including inventory management and responsive recipe layouts.
Results
Delivered a high-performance, SEO-optimized e-commerce experience with integrated payment gateways and a content-rich blog system to drive organic traffic.
What I owned
End-to-end delivery from discovery and UX to implementation, optimization, and launch.
Architecture notes
- Next.js storefront backed by a managed database for products and content.
- Cloudflare in front for caching, security, and global performance.
- Integration with payment gateway and email marketing tools.